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Marthe Naudts


Born in Belgium, and growing up in London, I have travelled to over 50 countries, from Cuba, to Iran, to Japan.

Before joining White Star, I studied Politics, Philosophy and Economics at Oxford University, where I wrote my thesis on algorithmic politics and Facebook’s prosumer model. After graduating, I continued to get deeper into tech companies and worked at the Oxford Internet Institute on the advertising models of digital personal assistants like Amazon’s Alexa.

It was there I discovered the potential of trustless, distributed models, beginning in the context of data management and storage, and then naturally into financial technology. Within the latter, I’m most interested in payment rails, cross border B2B and remittance apps, and stablecoins.

I’ve always been a big reader, and eventually writer too. As a student I founded the Oxford Business Review, and managed an EdTech NGO branch that reached seven million readers. My favourite authors are Steinbeck, Hemingway, Angelou, and Dostoevsky. The only books I’d ever reread multiple times is Wharton’s Ethan Frome and Baldwin’s Giovanni’s Room. During the pandemic when stages were closed, I learned the piano alongside my 8-year-old brother. He’s already better than me, but I still help him reach the pedals.

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