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SaaS

Mindsay

SaaS platform for customer service automation

  • Guillaume Laporte, CEO
  • Paris, France
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  • January 2019
  • Current
  • Series A

The Investment

As customer demands grow, companies are increasingly looking to provide customized experiences.

Mindsay empowers brands to build better relationships with their past, existing and future customers, by leveraging AI.

Their solution automates clients interactions, distinguishing between standard and repeated requests, covered by the conversational assistant, and more complex questions which should be handled by a person. This not only helps to decrease costs, but also improves online client conversion.

Why We Invested

Why it’s still only the beginning for conversational marketing: the story behind our investment in Mindsay

Matthieu LattesPauline Studer

As the industry is now maturing, AI-powered conversational marketing tools, including chatbots and voicebots, have been assigned a more realistic and hence more marketable target: their purpose is to help human beings focus on human tasks by answering the most standardized, repeat questions from online prospects and customers and to learn from the analysis of large volumes of human conversations. This, according to Gartner, will account for 25% of the global customer support market by 2020, compared to less than 2% in 2017.

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